Product Designer, Christie’s
Mar 2021 - Jun 2021 · London
Working as predominantly a UI and branding designer, I created several visuals for pitches for collaborations. This included collaborations with Brioni, Nomad and Photo London.
This included a pitch for a digital photo exhibition for Photo London whilst there was limited access to galleries. With the inability to bring the viewers to the gallery itself, it was important to make the digital experience as immersive as possible whilst still being contained in the window. With such a varied collection of creators exhibiting the intention was for the pieces to come forward above all else. The pitch visual can be seen below.
Art. Ready to Take Home.
Christie’s at the time of my working with them were undergoing a digital transformation. With the emphasis on digital, the brand was looking to make itself more accessible when exhibitions and auctions were not able to be attended in person.
It was proposed that users should be able to purchase art immediately to be sent to their homes. This meant creating a retail space on the existing website. For this, I proposed the brand concept “Art. Ready to Take Home”.
Working with the Creative Director, we put together the proposal to share with the senior stakeholders. For the branding and visuals, we worked in collaboration in Figma and saw it approved for launch. Below are the conceptual visuals and the live site. The live site can be found here.
